WATCH GUIDES
KNOW THE WATCH.
UNDERSTAND THE MARKET.
Practical guides for buying, owning, valuing and selling watches.
01FEATURED GUIDE
HOW TO BUY A
PRE-OWNED WATCH.
A measured checklist for comparing the watch, the seller and the transaction.
Read the guide ↗WATCHES
17 GUIDES
Watches11 min READ
Rolex Submariner Guide
What to understand about the modern dive-watch benchmark before you buy.
Read guide ↗
Watches11 min READ
Omega Speedmaster Professional Guide
A practical introduction to the Moonwatch family and the choices that matter.
Read guide ↗
Watches10 min READ
Tudor Black Bay 58 Guide
Why the compact Black Bay became a common modern dive-watch recommendation.
Read guide ↗
Watches10 min READ
Cartier Santos Guide
How to approach one of watchmaking’s most distinctive everyday designs.
Read guide ↗
Watches10 min READ
Hamilton Khaki Field Guide
A clear route into practical field watches and mechanical ownership.
Read guide ↗
Watches11 min READ
Rolex Datejust Guide
How to navigate the sizes, bezels, dials and bracelets behind the everyday Rolex.
Read guide ↗
Watches10 min READ
Rolex Explorer Guide
A restrained professional watch where proportion matters more than complication.
Read guide ↗
Watches11 min READ
Omega Seamaster Guide
A practical map of a broad watch family spanning dive, sport and everyday designs.
Read guide ↗
Watches10 min READ
Omega Aqua Terra Guide
Understanding a versatile sports watch offered in many sizes and dial treatments.
Read guide ↗
Watches11 min READ
Cartier Tank Guide
How to choose proportion, movement and configuration in the rectangular Cartier family.
Read guide ↗
Watches10 min READ
TAG Heuer Carrera Guide
A clear way through a long-running family of racing-led chronographs and sport watches.
Read guide ↗
Watches11 min READ
Breitling Navitimer Guide
How to approach an aviation chronograph defined by its detailed dial and slide rule.
Read guide ↗
Watches10 min READ
IWC Pilot’s Watch Guide
A practical introduction to instrument-led design across the IWC Pilot family.
Read guide ↗
Watches11 min READ
Grand Seiko Heritage Guide
How to compare case design, dial execution and movement type in a diverse collection.
Read guide ↗
Watches10 min READ
Longines Legend Diver Guide
An internal-bezel dive watch where case size and configuration shape the experience.
Read guide ↗
Watches11 min READ
Seiko Prospex Guide
How to narrow a purpose-built collection spanning sea, land and air.
Read guide ↗
Watches10 min READ
G-Shock 2100 Series Guide
Choosing between the many analog-digital configurations of the octagonal G-Shock.
Read guide ↗BUYING
04 GUIDESBuying12 min READ
How to Buy a Pre-Owned Watch
A measured checklist for comparing the watch, the seller and the transaction.
Read guide ↗Buying10 min READ
New vs. Pre-Owned Watches
The practical trade-offs between certainty, choice, availability and price.
Read guide ↗Buying10 min READ
How to Choose the Right Watch Size
Why diameter is only the beginning of how a watch fits and feels.
Read guide ↗
Buying11 min READ
Watch Condition Explained
How to read condition beyond labels like excellent, very good and good.
Read guide ↗VALUE & SELLING
02 GUIDESValue & Selling11 min READ
What Is My Watch Worth?
A practical framework for understanding value without confusing it with an asking price.
Read guide ↗Value & Selling10 min READ
Retail Price vs. Market Value vs. Dealer Offer
Why three legitimate watch prices can be different at the same time.
Read guide ↗
FROM THE JOURNAL
NEWS, PERSPECTIVE
AND MARKET CONTEXT.
The Journal will expand after the first Watch Guides publication wave is complete.